Lush × Ben & Jerry’s: A Co-Branded Collection

Content Strategy Course 

Two socially and environmentally conscious brands, both committed to fair trade, have partnered to create a line of personal care products inspired by ice cream, including bubble bars, shower gels, lotions, and haircare.

The star product is the « Cookie Dough » bath bomb, which releases small, cookie-shaped pieces as it dissolves.

The concept blends ethical commitment with pure enjoyment, featuring eco-friendly packaging that evokes the signature style of Ben & Jerry’s.